Die Cuts and Embossing

Die cuts for the interior of the box can help to make the box sleeker, straighter, and with pointed edges. It feels more luxurious, rather than just a generic old box. If you have the die cuts become a unique type of design, it looks even better, and more exciting. The other unique interior branding element is that you’re going to use embossing. Embossing letters on the inside, especially the brand’s name or a logo, looks very sleek, and it offers the ultimate in premium experiences.
The Finish you Use Matters
A lot of the finishes that you use play a part in the way you create a good unboxing experience.Tactile finishes, such as those that are smooth and sleek, convey premium and luxurious packaging. A rougher and more kraft paper feel conveys an ecofriendly standpoint. Finally, you might want to use unique textures such as fur and the like to convey something pleasant to others. All of these together give customers unique feelings about their items. Textures that are pleasant to the touch are a reminder for people. It also ties into the psychology of sense and touch. If something feels good to touch, then the person will enjoy the way that it feels. Overall, it works together to help really create a way for you to remember things, and it can be a cool way for you to make your finishes that much more exciting.

QR codes for Brand Stories and tutorials

You should also feel free to use QR codes at your leisure. QR, or quick response codes are codes that your phone scans. Used in virtually everything from menus to even shopping, people are now using QR codes on their packaging to improve the experience. Having a QR code that links to the brand stories is a good way for people to get a feel for the way your packaging works. It also is great for tutorials because it can teach customers all about the items that are inside. In general, considering brand storytelling for your unboxing designs will be a good way to really stand out and shine, and should be considered when building the ideal unboxing.

Minimalism that Conveys Luxury

Consider as well, minimalism that conveys luxury. For instance, a premium ecofriendly finish, or simple typeface on a white box that uses white space to its advantage is a good way to do this. Keeping the box small, but sleek and high-end still conveys luxury while also helping to reduce your carbon footprint. Overall, with brand storytelling, you want to look at all parts of the box, whether it’s the front face or the contents inside. Trying all of these will help to improve your ability to make your packaging really shine. Consider using this today, and see for yourself just how to make your brand storytelling magical through the power of unboxing, which will not only stay with customers here and now, but also in the future when putting together the ideal packaging design whenever you need something luxurious.  

Sustainable Coatings and Inks for Corrugated Packaging

A lot of boxes that we use suffer from one problem: when water gets on it, it tends to break down and look raggedy. While water-based inks are pretty ecofriendly, they do run the risk of issues with water and the clarity of the item breaking down. It can be a major problem, and for a lot of people, it can sometimes impact the way that it works. Here, we’ll go over whether water-based or solvent-based inks are better for you.

Should you go Water-Based?

The simple answer, if possible, yes. Water-based inks are always a good thing to consider because they usually are more ecofriendly, so if you offer biodegradable or other forms of packaging, then definitely consider it. You also will want to use this type of packaging coatings if you’re shipping to areas where it won’t get wrecked by water and the like. However, you may want to use solvent-based ones if you’re shipping to damp areas. There are also soy-based inks for more eco-friendly experiences, which also might be a good thing for you to use too.  

The Beauty of Water-Based inks

Now, water-based and soy-based types of coatings for packaging along with inks are the most eco-friendly types. This type of coating is compostable and potentially biodegradable. Water-based compostable coatings are great for putting on items that you want to break down, such as seeds and the like. The other, food-safe coatings, tend to be water-based and soy-based types of coatings, which again, can be used for items that are sustainable, healthy, and safe for people to consume.  

The problem with Glossy Finishes

Glossy finishes are great for making the packaging look nice and sleek, but there is a problem with this.It can harm sustainability. Glossy finishes are nowhere near as recyclable as other types, and that can harm the overall way you’re able to dispose of such items. These coatings are glossy and are also made with oils, which again are ecofriendly, and it can be a big problem for some people that are looking to use this for their packaging, especially with a sustainability focus.

How Brands can Balance Quality with Environmental Goals

The best way to do this is to look for ecofriendly alternatives. Void fill alternatives, such as biodegradable packaging peanuts, offer the right cushion for their items. For the inks, using a soy-based one, or one based on peanut oils, or other sustainable oils will work. Shying away from petrol inks is a good thing to do. Biofilms are becoming popular, as they are a bridgeable topper that’s got a nice protective element to this. Balancing this means that you’re adjusting the print quality with your environmental and sustainable goals. By doing this, you’ll be able to create inks and varnishes that fit your packaging. When in doubt, try to shy away towards more ecofriendly packaging alternatives, but if needed, look to see if there is a way for you to adjust your printing quality so it looks better. Consider using water-based inks with digital printing for instance to help with the quality. Overall, you should always ask if there’s something that you’ll be able to make more sustainable. If there is, then you should use that. If you’re unable to use this type of alternative, then it might be best to look for ways to optimize areas where you can go ecofriendly, in order to mitigate the Eco footprint that you put out, which is pretty cool, and it can markedly help with your packaging needs down the line too.  

The Rise of Multi-Use Shipping Boxes

The world of ecommerce is looking for ways to make things faster and more efficient. One area of focus is returns, and designing cardboard boxes that double as return packaging is one of the ways this is done. With this, you’re not just designing such items to be tossed away, it’s also used for those moments when something is fitting and needs to be exchanged, or maybe the product got damaged. Some sectors, such as clothing rentals and whatnot, might also use this return packaging because that’s how their business works. It saves so much time, and so much money for everyone involved. Here, we will go over the design of such boxes creating an all-new efficiency that will improve the overall state of your boxes and use.  

The Right Adhesive Technology

Now, with this type of packaging, you need a good adhesion for multiple trips. This isn’t just one trip. It might be two or more. To fix this, you want to use tear-strips where the adhesive from the original packaging can be torn off, and another one lays under. a double-sided tape that’s then attached to another double-sided tape. Another one, is tear-away strips, where there’s some adhesive technology. Tear them away, then press down, and there you go, you’ve got the right adhesion for all of your boxes.  

Does this Save Money?

Now at first, you may have doubts on where this saves money. It involves buying all new stuff, getting the materials in there, and putting it all together. But it does. It saves a ton of money. Think about it. Customers don’t have to bother you for a return box for starters. They just ship it back. you can even provide the label for it too to make it even more sustainable.  It also saves money in processing returns. Rather than having to get the customer to shell out money, or increasing the prices in the event of returns, it’s all in one place. Ti does save a lot in the overall sense of the Scope of actions, and for many shipping boxes, it can still be something strong, exciting, and even more successful.  

Do Customers Like This?

Yes they do. Customers notice when you make returns easier. In our busy worlds, customers don’t want to sit here and have to go through hoops in order to process a return or get something exchanged. For many companies, this is what makes them stand out from the rest, and the difference between a sale or not. Another benefit is one of the sustainability focuses. With this type of packaging, you’re saving a lot of resources, and transit costs. You don’t have to send out another box, and customers don’t have to drive out to the store. They just pack it, seal it, and then send it. It’s one of the best ways to optimize your shipping and save tons on the costs. So the best industries that benefit from this are electronics and apparel. Apparel, you see with Amazon and the like. Amazon fashion gives customers items that they can use, and they’ll be able to exchange if something’s not quite right, or they need a different size. With electronics, this works as a try before you buy it. Video game rentals use this type of packaging because they can send out the items back, and customers can try something before committing. Multi-use boxes are becoming the norm, and every company that wants to stand out should consider using this to help make things easier, and to help further optimize your sales.